Brand film

Fade

A calm, architectural story about light, form and acoustics.

My role
Concept, Script, Video production, Editing, Colour grading
Client
Fade
Type
Brand film

The brief

Fade wanted a brand film that elegantly shows its products from production to finished result. The challenge was to show an acoustic product that is almost invisible – and to tell a story about calm, light and form instead.

How I approached it

The film needed a simple, aesthetic look that underlines that the product is made for elegant, architectural spaces.

Everything from the pictures and the edit to the sound design and voice-over had to share the same calm feel.